Get Informed with Informed IP

by Sean McCarthy

Think you have an idea? Like a really good idea? Well, it may be worth nothing if you don't get the proper protection in place. But how do you know if you need protection? And another question: how do you know what kind of protection you need? A patent? Trademark?

The good news is, we came up with an idea of our own. It's called Informed IP.

Informed IP is an online resource for all things intellectual property related. It's a place where businesses of all sizes – from startups to large corporations – can find answers and a fresh point of view. In other words, if you're an inventor (or even if you're just starting a business for the first time), Informed IP is your new best friend.

Its resources include things like:

  • A two-minute assessment to evaluate your need for IP protection
  • A bank of IP-related content filtered by your professional experience with IP (entrepreneur or startup employee, IP professional or portfolio manager, in-house counsel, or engineer or product manager)
  • A series of videos that explores common questions related to intellectual property (with answers directly from Gutwein Law attorneys)
  • The "Ask a Lawyer" feature that allows for you to complete a form and send it directly to our legal team for a quick response

But don't just take our word for it, be sure to check it out for yourself. We'd love to know what you think.

And if you have any specific questions that aren't answered on the Informed IP website, feel free to reach out to us directly at 765.423.7900. We look forward to growing with you!